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the secret behind the BJP’s enduring success in India

  • Written by Sofia Ammassari, Research Fellow, Griffith University

Since 2014, Indian Prime Minister Narendra Modi’s popularity has grown exponentially – and so has the formidable organisational machine of his Bharatiya Janata Party (BJP). These two factors will be key to delivering the BJP a likely third consecutive victory in the Indian general election, starting today.

While much ink has been...

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