Modern Australian
The Times

What actually are 'essential services' and who decides?

  • Written by Gary Mortimer, Professor of Marketing and Consumer Behaviour, Queensland University of Technology

The Morrison government keeps using the word “essential” to describe employees, public gatherings, services and businesses that are still allowed and not restricted as it tries to reduce the spread of the coronavirus.

But what is essential, and who gets to decide?

By its very definition, essential means “something necessary, indispensable, or unavoidable”.

Read more: Australia's $130 billion JobKeeper payment: what the experts think

When it comes to dealing with the COVID-19 pandemic, there are no recent precedents for governments. There is no pre-determined list in place on what is an essential service. Instead, “essential” appears a moving beast that is constantly evolving and that can be confusing.

Confused messages

On March 22 the Victorian premier Daniel Andrews called for “a shutdown of all non-essential activity” within 48 hours. Supermarkets, banks and pharmacies were some of the things he said were essential but he did not provide an exhaustive list of what was considered an essential service.

Naturally confusion reigned. For example, in the rural Victorian town of Ballan, some stores closed while others remained open.

We’ve now seen a number of retailers decide to voluntarily shutter stores for the safety of their workers and the public, considering their businesses “non-essential”.

On Sunday, Prime Minister Scott Morrison said a meeting of the national cabinet had agreed to a raft of new restrictions, such as limiting “shopping for what you need, food and other essential supplies”.

But he also described his wife’s recent purchase of a number of jigsaw puzzles for the family as “absolutely essential”. While toy and hobby retailers may find comfort in this statement, in reality such businesses may not be considered “essential”.

Guns and pastries, essential?

There are differences too overseas in what people consider essential as part of any COVID-19 restrictions.

Is the United States, it’s recommended employees of gun stores and gun manufacturers should be seen as “essential” workers, according to a memo from the Department of Homeland Security.

While in Europe, “necessities” are said to include Belgian Fries, French Baguettes and Dutch Cannabis. In France, it’s also shops specialising in pastries, wine and cheese reportedly declared essential businesses.

In Ireland, reports say the government there has issued a detailed list of what it considers “essential workers”. As for essential retailers, they include pharmacies, fuel stations and pet stores, but not opticians, motor repair and bicycle repair outlets.

The essential essentials

Here in Australia there is broad agreement supermarkets, service stations, allied health (pharmacy, chiropractic, physiotherapy, psychology, dental) and banks are essential business and services.

Similarly freight, logistics and home delivery are also considered essential. Australia Post says posties and delivery drivers continue but some posts offices are temporarily closed.

Some bottle shops can stay open but many are now imposing restrictions on how much people can buy.

The government has moved to progressively add more business, services and activities to its “non-essential services” list.

This includes cafés, food courts, pubs, licensed clubs (sports clubs), bars, beauty and personal care services, entertainment venues, leisure and recreation (gyms, theme parks), galleries, museums and libraries.

Some of these entities do have exceptions. A café can remain open for take-away only. A hairdresser or barber can trade if they comply with the one person per four square-metre rule.

Others remain convoluted, such as outdoor and indoor markets (farmers markets), which are a decision for each state and territory.

In and out of work

In reality, no worker should ever be considered, or consider themselves, as “non-essential”.

But due to how the restrictions have been broadly applied, some workers in one industry may now find themselves out of a job, while others in that same industry remain fully employed.

Read more: $1,500 a fortnight JobKeeper wage subsidy in massive $130 billion program

Take for example chefs. Due to bans on restaurants and licensed clubs, chefs there are being stood down, but chefs inside hotels can continue to cook and provide room service meals.

A barista in a café can still be gainfully employed, as long as they only make take-away coffee, but a barista inside a licensed sports club, is unfortunately stood down.

Further restrictions and essentials

While we have seen many businesses reduce their operations and several retailers voluntarily close their doors, many are standing by waiting for further announcements to potentially close all “non-essential” services.

What should the government consider before deciding what is and isn’t regarded as essential?

Read more: In the time of coronavirus, donating blood is more essential than ever

Some decisions are easy: we need health workers, police, fire fighters and other emergency services workers, and we need those who maintain services to the public such as food supply, clean water, sewerage and so on.

But we also need those services required to keep these people functioning. The military describe this as tooth to tail ratio: the number of people required to keep any soldier on the battlefield (estimated up to three for every soldier).

In the civilian context this includes those responsible for the supply of consumables, personal protection equipment, transport, power, fuel, computer systems, and someone to look after their families while they do the heavy lifting.

Authors: Gary Mortimer, Professor of Marketing and Consumer Behaviour, Queensland University of Technology

Read more https://theconversation.com/what-actually-are-essential-services-and-who-decides-135029

Why Retail CX Breaks During Peak Sales Events and How to Prevent It

Retail customer experience has become one of the most important drivers of revenue growth, especially during high-intensity sales periods. However, ev...

15 South Indian Dishes Everyone Should Try

If your only experience of "Indian food" is butter chicken and garlic naan, South Indian cuisine is going to feel like discovering an entirely new c...

What Every Homeowner Should Know About Roof and Drainage Maintenance

A home's roof and drainage system work together every day to protect the property from water damage. While many homeowners focus on visible areas such...

From Plans to Priced Quote: The Estimating Workflow Most Builders Skip

For a small one-off job, an experienced builder can size up the materials in their head. The problem is that most jobs are not small one-off jobs, and...

Organisational Experts Share Their Tips for Achieving a Clutter-Free Kitchen

They say the kitchen is the heart of a house which means a clutter-free kitchen not only makes your home in general look nicer, it also makes cookin...

10 Creative Ways AI Image Extenders Are Transforming Digital Content Creation in 2026

Introduction Artificial intelligence continues to reshape the digital landscape, and one of the most exciting innovations in 2026 is the rise of AI i...

What to Do When You're Arrested in Victoria

Most people have thought about this in the abstract. A knock at the door, a hand on the shoulder, a car pulled over on the Hume. In the abstract, th...

Common Financial Disputes During Separation

Separation hits on many levels, not just emotionally. When a partnership ends, untangling the financial side — assets, debts, and everything built t...

Why Posting More Content is Killing Your Brand

More content. More often. More platforms.Most brands have been running this playbook for three years. Most brands have nothing to show for it.Not be...

Garden Clean-Up vs. Regular Maintenance: Which Do You Really Need?

Most people ring a gardener and ask for a "tidy up." What they mean by that, and what the garden actually needs, are often two completely different ...

Solar Panel Maintenance Tips for Melbourne Homes

Three years in and the panels are still on the roof. The inverter is still blinking. The electricity bills are still lower than they used to be, rou...

Cost Effective Kitchen Renovations – From the Ground Up

Even in times of uncertainty, it seems renovations continue to be on the to-do list for many Australian property owners. As a result, demand on materi...

Why Bathroom Product Selection Matters More Than Most Homeowners Realise

Most homeowners think wrong when it comes to a bathroom renovation. They think hard about the layout. Spend hours choosing tiles. Agonise over pain...

How An Asbestos Removalist Ensures Safe And Compliant Property Environments in Melbourne

Maintaining a safe environment within residential and commercial properties requires careful management of hazardous materials, which is why engaging ...

Why Protein Bars Are A Convenient Option For Daily Nutrition And Energy

Maintaining balanced nutrition throughout the day can be challenging, especially for individuals with busy schedules, which is why protein bars hav...

Property Settlements After Separation: Key Considerations

Dividing assets after a separation is one of the more complex and emotionally charged aspects of the process. Understanding how property settlements...

Why Dust Control Matters During Bathroom Demolition

People usually expect bathroom demolition to be noisy.  No one thinks of dust — but it turns up everywhere. Inside cupboards. On couches. Along...

Why Roller Shutters And Outdoor Blinds Are Popular For Modern Properties

Many homeowners and businesses now install roller shutters to improve security, privacy, insulation, and weather protection across residential and ...